Celebrity hairstylist Cherilyn Farris used TEXTURIZA Spray to add volume and fullness to actress Olivia Munn's soft and sultry blowout.
It’s no secret that curly hair can be prone to tangles. To keep the inevitable from happening, try a few spritzes of BOING Curl Leave In.
This NewBeauty Award winner does just as it says...detangles, strengthens and protects hair from UV and thermal damage.
BEACH Day texturizing spray is like summer in a bottle. It smells like surf, gives me all-day-at-the-beach hair.

"7SECONDS Masque strengthens strands so that your hair is left in better shape between cuts." - San Diego-based natural color and extension specialist Katelyn Ellsworth.
Who What Wear beauty director Erin Jahns swears by 7SECONDS Detangler, claiming it provides moisture, heat protection, and shine.
Learn how celebrity hairstylist Kathleen Riley created Sofia Richie’s braided bun for her wedding rehearsal dinner using U Oil.
Stylists and Who What Wear beauty editors agree that these are the best hair masks to achieve the best hair of your life.
Toned, glossy hair straight out of the shower? Yep, it’s possible, thanks to UNITE’s hair-enhancing formula.
Rejuvenate and nourish silver, gray and white strands with these top-recommended toning shampoos by StyleCaster editors.



“Not only does this curl cream do a great job of whipping waves into shape, it also smells amazing.”
“This shampoo works together to both cleanse and brighten tones in just one minute." - celebrity hairstylist Andrew Fitzimons.
“You can literally run your hand through your hair and never get that ‘hair spray’ feeling.” - Pro Stylist John Mouzakis says about Lé:Play Hairspray
Avoid hair damage and keep those dampened locks strong, healthy, and luscious for years with these wet hair care tips, featuring 7SECONDS Detangler.
Pro stylist and Director of Artist Education of Blo Blow Dry Bar, Becca Nilsson, shares her fool-proof guide to air-drying.
Everything you need to know about the resurgence of the Disco Curl hairstyle, along with a step-by-step guide on how to achieve the look according to your hair type.
“If you're looking for a hairspray that delivers touchable volume, look no further than BOOSTA Finishing Spray.”
“One of the best things I’ve ever done for it is to invest in U Oil. Not only does it smell great going on right before bed but it strengthens, smooths and hydrates my mane.”
Learn how celebrity hairstylist Dimirtri Giannetos styled supermodel Alessandra Ambrosio’s colorful Coachella half up hairstyle, exclusively using UNITE.
“7SECONDS Detangler is my absolute favorite leave-in conditioner. It's not only incredibly lightweight, but it makes the hair feel like silk.” - celebrity hairstylist Michael Dueñas
“My hair gets tangled so easily, so my must-have, can’t live without, can’t travel without product is 7SECONDS Detangler, which is also a leave-in conditioner.”
“I’m a really, really big fan of [this line]. I can air-dry my hair if I put this in, and it has this perfect texture. It’s still soft, and it doesn’t get frizzy.” - Julianne Hough

Learn which UNITE products celebrity hairstylist Cesar DeLeon Ramirez used to style singer songwriter Bebe Rexha for the 2023 Grammys.
Award-Winning Skincare & Hair Expert, Dominique Baker, shares which hair products she can't live without.
Is it a wax, paste, or cream? UNITE Hair’s CONUNDRUM Paste functions as all three — a workhorse when we’re talking about styling products.
Kacey Musgraves’ hairstylist Giovanni Delgado gives us the exclusive details on how he created her sculpted updo using UNITE.
“All it takes is this lifting spray and Velcro rollers.” - NewBeauty Editor, Tatiana Bido says about BOOSTA Volumizing Spray.
Since the end goal was to give me more volume, we used UNITE BOOSTA Shampoo and BOOSTA Conditioner, which would help with added body.

Find out how Paris Hilton uses RE:UNITE Treatment in her at-home hair care routine.
Paris Hilton’s stylist, Eduardo Ponce reveals which UNITE products he used to get her Olympics commercial-ready.
See which UNITE products are must-haves in Becca Tilley, Heidi D’Amelio, Jac Vanek’s haircare routines.
See why TEXTURIZA Spray has over 1,200 verified five-star ratings and is the key to voluminous hair.
7SECONDS Detangler is the hair product that helped Jennifer Aniston beat frizz and maintain her famous locks.
Learn what makes LIQUID Volume unique and why it’s one of the best volumizing products for fine hair.
Learn why UNITE is Kardashian glam squad-approved and how U Oil was used to achieve Kim’s shiny waves.