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Bottle of violet shampoo for blonde hair care.
Woman with long blonde hair holding a bottle of purple shampoo.
UNITE BLONDA Daily purple shampoo to tone and brighten blonde hair on white background.
Before and after results of using violet shampoo on blonde hair.
Texture and lather of purple shampoo on a light background.
Bottles of violet shampoo and purple conditioner partially submerged in water.
Large bottle of violet shampoo with pump dispenser for professional salon use.
Travel-size bottle of violet shampoo for salon hair care.
Bottle of violet shampoo for blonde hair care.
Woman with long blonde hair holding a bottle of purple shampoo.
UNITE BLONDA Daily purple shampoo to tone and brighten blonde hair on white background.
Before and after results of using violet shampoo on blonde hair.
Texture and lather of purple shampoo on a light background.
Bottles of violet shampoo and purple conditioner partially submerged in water.
Large bottle of violet shampoo with pump dispenser for professional salon use.
Travel-size bottle of violet shampoo for salon hair care.

BLONDA Purple Shampoo

An ultra-violet toning shampoo designed to gently cleanse, lighten and brighten brassy blonde tones in just 60 seconds.

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Sketch of a shampoo bottle to signify the product tones brassy hair.

Toning

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Vegan

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Paraben-Free

Description

Brighten up brassy blonde in 60 seconds with BLONDA Toning Violet Shampoo, a specially formulated purple shampoo designed to get blonde tones and highlights lighter and brighter in just one minute. This ultra-violet formula gently cleanses, purifies, and neutralizes unwanted brassy tones. The best part is it lasts through several shampoos, especially if you pair it with our BLONDA Daily Shampoo.

Benefits

• Weekly use to tone blonde, gray and highlighted hair
• Reduces brassy tones in 60 seconds
• Gently cleanses and protects hair
• Safe for extensions & color-treated hair
• Paraben free, vegan & cruelty-free
• Cool concord scent

How to Use

Wet hair, apply BLONDA Toning Violet Shampoo and lather. Leave on for 1 minute (do not exceed) and rinse thoroughly. Finish with BLONDA Daily Conditioner or BLONDA Fix, and your favorite UNITE styling and finishing products.

Ingredients

Water/Aqua/Eau, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Cocamide MEA, Glycol Distearate, Phenoxyethanol, Decylene Glycol, Caprylyl Glycol, Fragrance/Parfum, Ext. Violet 2/CI 60730, Disodium EDTA, Hydrolyzed Rice Protein, Citric Acid

More details

Why BLONDA Toning Shampoo Is Essential for Bright, Balanced Hair

Lightened or highlighted hair often develops unwanted warmth and dullness over time. BLONDA Toning Shampoo helps restore brightness and clarity by gently cleansing while neutralizing brassy undertones. Its rich pigment formula refreshes color-treated hair, leaving it cool, clean, and luminous after every wash. Designed for blondes, silvers, and light brunettes, this toning cleanser keeps your color vibrant and salon-fresh between appointments.

Neutralizes Warm Tones Instantly

In just one minute, this formula targets unwanted yellow or orange hues, helping restore a cooler, more radiant shade. It revives blonde, platinum, or gray hair without drying or dulling the strands.

Gentle Formula That Protects Hair Health

While it corrects tone, it also nourishes and strengthens with protein-rich ingredients that support softness and manageability. The result — cleaner color with hair that still feels hydrated and healthy.

Clean, Conscious, and Safe for All Hair Types

BLONDA Toning Shampoo is vegan, cruelty-free, and free from parabens and harsh sulfates. It’s safe for use on natural, color-treated, or chemically processed hair — including extensions.

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